Café Corazón case study
Latin American & Indigenous-owned · Kansas City cafe
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Café Corazón is Kansas City’s first Latin American and Indigenous-owned cafe, with locations in Brookside, the Crossroads and Westport.
mediaBrilliance ran a four-phase SEO overhaul that took the site’s Lighthouse SEO score from 55 to 100. It still scored 100 on Oct. 4, 2026.
results, March 2026
55 → 100
lighthouse seo, still 100 on oct. 4
three locations
each with its own schema
six pages
full meta tag sets
16 hours
total project time
services
seo audit
baseline and progress tracking
title tags
brand plus local intent
schema markup
LocalBusiness for three cafes
meta descriptions
six pages, full sets
local seo
name, address and phone fixed
open graph + twitter
social share cards
code cleanup
broken scripts removed
search console
reindexing and monitoring
seo timeline, 2026
- Feb.-March 2, foundation (55 to 72): a homepage title written for local search, meta descriptions on every primary page, broken links repaired and the first schema.
- March 12, local SEO (72 to 90): schema for each location, corrected phone numbers and addresses, cleaner URLs, location headings, alt text and Open Graph tags.
- March 22, code cleanup (90 to 100): malformed header code and about 50 KB of unused ordering script removed at no charge, leaving zero console errors.
- March 26, meta overhaul: full meta sets on six pages, a keyword-rich “Our Story” heading and all six pages resubmitted to Google.
keyword strategy
The keywords widen search reach and keep the ownership story front and center.
latino coffee
broadened from “argentine”
yerba mate ritual
the cultural experience
Indigenous-owned
the differentiator
product terms
empanadas, alfajores